Votre Group delivered a luxurious and romantic Valentine’s Day campaign for Bouzy Bar, transforming the venue into Melbourne’s go-to destination for an elegant evening of champagne, dining, and celebration. Designed to capture the heart of Bouzy’s Parisian-inspired atmosphere, the campaign blended intimacy with indulgence — celebrating love through experience and design.

From creative direction and campaign planning to custom graphics and media rollout, Votre Group oversaw every element of execution. We developed a visual and digital language that spoke to modern romance — soft palettes, refined typography, and emotive imagery that balanced warmth with sophistication.

Our team created a full suite of marketing assets, including bespoke social graphics, story frames, motion edits, menu designs, and hero visuals. Complementing this, Votre Group managed targeted paid ads, Meta and Google campaigns, and influencer partnerships to amplify reach and drive early bookings.

On the ground, we supported Bouzy Bar through a complete social strategy and event marketing campaign — rolling out countdown content, on-site videography, and same-day live coverage that captured the energy of the night. Every touchpoint reinforced the feeling of exclusivity and connection — an evening designed to be remembered.

The campaign’s success was immediate: bookings sold out ahead of Valentine’s Day, social engagement surged, and Bouzy Bar cemented its reputation as one of Melbourne’s most romantic and refined destinations. Through cohesive storytelling, strategic execution, and creative precision, Votre Group delivered a campaign that embodied the essence of love, champagne, and timeless indulgence.